Chamber Vision August 2014 | Page 8

8 Date 2014 August Emporia Area Chamber of Commerce and Convention & Visitors Bureau Social Media Conference: October 29 Don’t Be Anti-Social The proper and effective use of Social Media can build community, conversation and relationships with your current and prospective customers, as well as people who can influence buying decisions. However, getting started in the social media world can be an intimidating experience. To help, the Emporia Area Chamber welcomes public relations and social media practitioner Alex Greenwood for a daylong seminar on Wednesday, October 29. Greenwood will present Don’t Be Anti-Social! Strategies to Use Social Media for the Benefit of Your Business. During the seminar Greenwood, owner and principal of AlexanderG Public Relations in Kansas City (assisted by account executive Noah Smith) will share information about social media tools and real-world examples of ways his firm uses social media to enhance the reputation, revenue growth and productivity of his clients, firm and self. Besides being a social media consultant, Greenwood is a small business owner who shuns what he describes as the “smarty pants” attitude of many social media trainers. “As a small business owner, I prefer learning from people with real-world, commonsense ways social media helps--and sometimes not helps,” Greenwood said. “That’s what we will present at the seminar from a fellow business owner. It’s a jargon-free, userfriendly presentation that doesn’t talk down to the audience.” This daylong event will include a morning seminar covering the basics of most social media platforms to help you determine which are right for your business. The afternoon session will be a “rookie’s guide to LinkedIn,” including best practices that will assist first-timers and more seasoned LinkedIn user ̸)ɕ