Cereal Meal and Groat Market Cereal Meal and Groat Market
Cereal Meal and Groat Market Key Players, Trends, Growth
Opportunities and Industry Forecast till 2022
“The market is driven by factors like growing world
population (infant supplements), increasing disposable
income of consumers, and changing eating habits of public
on the global scale.”
Global cereal meal and groat market is anticipated to witness significant growth in the forecast period owing
to rise in demand for food across the globe. Cereal meal is made from cereal grains, which is normally consumed
at breakfast. Different types of breakfast cereals are highly preferred by large population on the global scale.
Among all, oatmeal is a highly consumed cereal that helps in treating several health issues. Groats are also
extremely nutritious majorly used in porridge and soups.
The market is driven by factors like growing world population (infant supplements), increasing disposable
income of consumers, and changing eating habits of public on the global scale. Moreover, increase in awareness
among consumers for healthy lifestyle for breakfast as well as snacks and increasing urbanization assisted by
developing economy are also fueling the cereal meal and groat market. However, increasing production and
adoption of substitutes like Quinoa meal, cornflakes and brown rice is hampering the market growth.
Breakfast cereal manufacturers are introducing cereals in a wide range of flavors, which is an emerging trend in
this market. Moreover, rising use of oat meal for animal feed and skin care products is another emerging trend
in the market. The market is categorized on the basis of type, application, and geography. On the basis of type,
market is divided into wheat meal, maize meal and groats, and others. Wheat meal segment holds larger share
of cereal meal and groat market owing to the increasing demand from the developing economies.
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Based on application, market is bifurcated into direct consumable foods and food processing industrial
application. Direct consumable foods segment is expected to lead the market owing to the growing health