A Study on WeSupport, a WeChat-based Learning Platform
4) Education level
The education levels of respondents are higher than the average education levels for migrant workers in general, with 37 % claiming to have some college / university education( Chart 5). This may seem unusual, but considering that 43 % of respondents are from electronics factories, it is not completely unexpected. According to our previous research, electronics factories have a young workforce with much higher education levels( close to 30 % of young workers had college / university education). 13 It is also true that the workers from electronic factories in the current study have significantly higher education levels( 40 % college / university education) than others, which strongly influences the overall results.
Users of CCR CSR ' s WeSupport platform have significantly higher educational levels than migrant / factory workers in general.
This finding is also in line with other research, which shows that online learning is more popular |
among users with higher education levels. Additionally, this explains the unusually high education |
levels of CCR CSR ' s
WeSupport platform
|
Chart 5: Education levels |
users compared to other migrant workers and also indicates a challenge in bringing eLearning to people |
40 %
35 %
30 %
|
36.6 % |
with low education
14 levels.
|
25 %
20 %
|
21.4 % |
18.6 % |
20.3 % |
15 % 10 %
5) Position
5 % 0
0.7 %
No schooling
2.4 %
Primary school
98 % of respondents are factory workers, of whom the majority are front line workers( 53 %) followed by line managers. CCR CSR ' s WeSupport platform has lessons specifically targeting line managers, and those lessons are viewable to all users.
Middle school
High school
Technical school or specialized secondary school
Higher education( Junior college, university and above)
Chart 6: Position at factories
Others 2.3 %
Education
Line leader / Supervisor
44.3 %
Front line workers
53.5 %
13. CCR CSR( 2015) Staying On: A Study On Young Workers In The Electronic Industry http:// ccrcsr. com / resource / 312
14. EUSME Centre( 2014) Online Education Market in China http:// www. ccilc. pt / sites / default / files / eu _ sme _ centre _ report _- _ online _ education _ market _ in _ china _ jul _ 2014. pdf
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