CATALYST Issue 3 | Page 21

S Catalyst | Soundbites People and purpose As a global talent-acquisition leader, how do you balance local candidates’ wants and needs with the overall purpose and ethos of your business? We spoke to Noel Brown, global head of talent acquisition at global life sciences company Thermo Fisher, to find out. Could you give us a quick introduction to Thermo Fisher? Thermo Fisher is a Fortune 200 lifetime company, operating in 100-plus countries. We expand the spectrum of science and have 21 divisions across the globe. How do you align your recruitment strategy across different regions? Whether I’m a recruiter sat in the UK, in China, or Brazil, I follow the same process. We want to drive consistency. Where we differ is our go-to- market strategy. Our channels and messaging are very targeted and localised. For example, we know the market in China is highly competitive, so we really have to highlight compensation. How do you prioritise hires across your operating regions? We always start with the business. We have to look at how the different regions are performing and let that dictate where we’re going to hire. For example, EMEA is currently at low single-digit growth, whereas China has very strong double- digit growth. We hire 20,000 people a year, but have to prioritise critical hires that are going to impact our strategy and performance over the medium term. Is the importance of employer brand a global trend? Everywhere I go, the talent I’m meeting is looking for the same thing: global opportunities and for an organisation that makes a change in the world. People might not immediately recognise the Thermo Fisher brand, but they are very connected to our mission — to enable customers to make the world healthier and safer. Our value proposition for early talent is based around the careers they can have with us, but also the impact of the work we do and why it matters. Purpose underlines everything we do. We highlight it by sharing the stories of our employees. It’s how we position the company. WELCOME TO THE PROJECT ECONOMY Antonio Nieto-Rodriguez, author of The Project Revolution and head of project management at GSK. Q What is the project economy? Good ideas are no longer the golden ticket to success. Instead, good ideas must be tethered to a project if they are to propel businesses to new heights and deliver change. Where projects used to be the concern of small IT departments, they now assume a central, senior position in today’s economy and our lives as a whole, sometimes recognisable as the ‘gig economy’. The centrality of project management, technological literacy, and agile thinking as hallmarks of the ideal employee is symptomatic of this emerging project economy. Q What stops businesses from thriving in the project economy? A focus on projects necessitates complete structural reinvention, and businesses aren’t making the required changes. Traditional organisational structures do not allow for the necessary cross-departmental collaboration that projects demand. Nor can they provide the leadership and management teams needed to ensure the projects are guided, monitored, and measured. Around 70% of projects end in failure because only 52% of companies have a project management department, and even fewer, 23%, have a project portfolio management office. These are essential to the success of projects, so they have to be fully developed. They need their own offices, promotional opportunities, career paths, senior executives and a comprehensive network supporting and empowering good project-centric practice. Q What does a successful project management team look like? Project uptake has increased exponentially – but they’re not necessarily the right projects. This uptake is symptomatic of a quantity-focused attitude, rather than a quality-orientated one. Taking on as many projects as possible in an attempt to maximise chances of success only blurs organisational focus. A successful project management team carefully prioritises their initiatives based on its organisation’s key strategic objectives. It must adopt a philosophy of sharp focus and careful prioritisation, executing fewer projects with concentration and discipline rather than investing in several, less relevant ones. This also means organisations need to become comfortable accepting when a project is failing. Often a reluctance to admit failure means businesses continue to fund the revival of an entity that really needs amputating. Thriving in the project economy requires a seismic shift in our focus – we must restructure, reprioritise, and reorganise to allow our attention to square neatly around the successful implementation of important projects. Issue 3 - 2019 21