CATALYST Issue 2 | Page 59

Digital Innovation How are you measuring return on investment? Since implementation in May 2017, we have filled 2,000 roles, and have almost 3,000 unique users utilising the system across the business – encouraging collaboration. We have received more than 31,000 applications and seen a 130% increase in job applications per month since we went live. We built a bi-directional integration with PeopleSoft so will be better able to measure the life cycle of the hire, allowing us to link data on quality of hire, and the impact of diverse slating and so on. We are now working with SmartRecruiters to build an executive dashboard to measure ongoing success and full utilisation of the tool. How do you think the world of talent acquisition will evolve? “If you can understand the direction of travel, you can truly undertake more strategic workforce planning” The way future generations engage with organisations is fundamentally different to ways of the past, so organisations need to respond to that. We’ve moved on from the ‘old school’ days of text job adverts and impersonal interaction. Millennials are looking for a different working environment – there’s no longer a ‘job-for-life mentality’, candidates want choice, a sense of a company and its heartbeat and what it’s really like to work there; they want real exposure and personal interaction, not reams of text to read. Ultimately, they’re looking to find out how your company can enhance their life, what learning and development they will recieve, and what value they can bring to you. Being a leading manufacturing and engineering company, we are finding that people want to know about our sustainability policies, and how we are giving back to the communities in which we operate. As talent acquisition professionals, we have to be able to articulate that in a candid, authentic and personal way, and reflect what Avery Dennison stands for as a company and a future employer. Issue 2 - 2017 59