CARS GLOBALMAG November2016 | Page 16

THE VOLCANO ADVENTURE !

THE VOLCANO ADVENTURE !

After starring in last year ’ s video shot on the famous 3Tre slope in Madonna di Campiglio , an exciting slalom next to skiing champion Max Blardone , the four-wheel drive from Audi is back to thrill fans .

To celebrate the start of the new season of the World Cup , in Sölden ( October 22 ), Audi and Kappa – main partner of the Italian Skiing Federation – have developed and promoted a super-spectaculr video together . The exceptional location was the Etna volcano , with its incredible colors and natural beauty , that highlight the spectacle of the sporting performance and the cutting-edge technology that make the Audi four-wheel drive unique .
The new A4 allroad , the perfect travel companion even in the most extreme situations , climbs unstoppable the slopes of the Etna . From the allroad vehicle the FISI athletes step down as they are ready to challenge an unprecedented downhill on the lava surface waiting for the slopes to be covered in snow . The protagonist of the unprecedented adventure were Peter Fill ( winner of the downhill men ’ s World Cup ), Ivan Origone ( which established the new world speed record on skis touching 254.9 km / h ), Patrick Thaler and Johanna Schnarf ( who in recent days have received two Audi A4 Avant for the merits obtained during the season ).
Defying the difficult terrain , the skiers have faced the southern side of the volcano as real champions , to create a stunning brand new sports performance .