Caribbean Creatives Jan-Mar 2011 | Page 11

C A R I B B E A N C R E A T I V E S Marching to the Beat of her own Drum Made in March (MiM) is a management and branding agency and record production label focused on the development, support and elevation of unique musical talents within the Caribbean. MiM’s goals are to enable export to world markets and therefore open new and major revenue streams for the Caribbean economy. MiM wishes to achieve this by developing a strong global infrastructure, enabling MiM’s clients and music and entertainment signings to be presented with exciting, groundbreaking and expansive opportunities for marketing and distribution in a large number of territories. MiM already has existing relationships within the corporate private and public sector and with producers, writers, video production crews, studio owners, graphic artists, publishers, distributors and agencies within the Caribbean market and internationally. MiM is currently setting up for the release of artist projects from Barbados, St. Lucia, Trinidad and Antigua. Their marketing and promotional strategy includes a reality TV show, promotional tour, and brand alliances in various business sectors. Some companies supporting these releases include Noise Inc., Madison Strategic Integration, Phrequency Studios, Innovative Media and MyVp.com. A very important unique selling point for MIM is their concentration on the promotion of multi genre artists from within the Caribbean region. The overarching goal is to become the premier Caribbean music label, with international scope and appeal. Key objectives and areas of focus for 2011 are: • Signing key joint ventures and added value partnerships enhancing and enabling global marketing, sales and live performance strategies in multiple markets • Setting up a digital music distribution infrastructure for the Caribbean music community • Where relevant, attach a major distribution company/record label to support individual projects • Innovate by integrating with key digital technologies and new platforms MiM was founded in 2007 by Teneille Doyle and her artist client Hal Linton in a partnership where Teneille brings a wealth of knowledge and experience in the management of a major recording artist and n ]?X\??][????]Y?Y\?[[??\?H?[??\??????]\????X?\??\??[?H?Y?Y?[?]?\??[[???[???\[Y[??ZSH?H]\?X?[??X]]?H?YK???[?H[???X][??\?]???XYZ[?X\???X?????H[????XYZ[?X\?? ???K???[?Z[H?[HXYH[?X\??????[YH ??[?X\?H HX\?? ? LB??????X]]?Z[?\??Y\?^?[??K???CB??LB??