Students chose to build their presentations with the
tools they were most comfortable with. Some created
automated PowerPoint presentations, others used Prezi,
and one student created a video.
The students were given the following guidelines:
present an overview of skills; highlight interests outside
of the classroom; consider reflecting the cultural fit
that best matched their career interests; choose music
without lyrics that sets the appropriate mood for the
visual story; and end the presentation with social media
and contact information.
Once the students finalized their visual stories,
R2integrated’s Digital Marketing team came to class
for the student presentations to critique the digital
resumes and give feedback to students about what
could be improved.
The exercise gave students the opportunity to put
together their discipline expertise to build their professional brand by learning to tell their own story. Hearing
feedback directly from industry experts was invaluable
to the process as they got to experience firsthand
how the choices they made in their presentation could
negatively and positively affect an employer’s perception of a candidate during the hiring process.
For more information on Stevenson’s Career
Architecture model, please contact:
Anne Scholl-Fiedler
Vice President, Career Services
443-394-9257
[email protected]