Car Guy Magazine Car Guy Magazine Issue 1014 | Page 44

BRM & Project
Motorsports

BRM Chronographes Americas is
kicking off a season of speed with
Derek DeBoer, driver and founder
of Project Motorsports. As a brand
ambassador for BRM Americas, DeBoer will take the luxury label along for
the ride as he competes in the Pirelli
World Challenge, GT4 Challenge, the
IMSA Continental Tire Sportscar Challenge, and in 2015, the TUDOR United
Sportscar Championship.
Piloting an Aston Martin GT4 as
part of the TRG-AMR team, DeBoer
counts BRM Americas among his
sponsors, alongside companies including Pirata Della Strada and Black
Rider Holdings. In recognition of

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the ongoing collaboration, DeBoer
has also partnered with the French
watchmaker to release a bespoke, cobranded timepiece.
The customized V6-44-SA celebrates the passion for performance
that defines both companies, and the
face, set in a black PVD case, bears the
Project Motorsports imprint. Each of
the 50 watches included in the limited-edition series retails for $6,800, and
fast-acting collectors can purchase
the mechanically advanced model
through Project Motorsports, Signature MSAP and select BRM Americas’
U.S. retailers.