Capital Region Cares Capital Region Cares 2018-2019 | Page 57
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“The Fresher [Sacramento] appren-
tices are pioneers,” says Rabbi David
Azen, who founded the nonprofit. “We
are providing scaffolding
to support them, and ide-
ally, this is their business,
and they can take it as far
as they possibly can.”
Fresher Sacramento
currently employs nine
students from Hiram W.
Johnson High School and
American Legion High
School who work, on av-
erage, six hours a week,
and receive a stipend of
$100. Rebecca Bakken, di-
rector of operations, has
schooled the apprentices on nutrition,
marketing, branding, merchandising,
community outreach, financial plan-
ning and salesmanship, and provided
them with real-world applications.
Rakeem Murdock is one such ap-
prentice. In 2016, when Murdock was
a senior in high school, his principal
recommended that he work for Fresh-
er Sacramento. Now at Sacramento
City College with a major in market-
ing, Murdock says that the marketing
training he’s received at Fresher Sacra-
mento has helped him succeed in his
classes.
Each meal comes in a reusable
container branded by Fresher Sacra-
mento’s apprentices and sells for $5
— cash, credit card or EBT food stamps.
Menu items include vegetarian chilaq-
uile casserole, chicken tortilla soup,
chicken fajitas, red beans and rice and
tri-tip. The meals are available ev-
ery Tuesday in south Sacramento and
Thursdays outside the Oak Park Com-
munity Center.
“The thing that I have noticed from
going to the distribution sites and in-
teracting with our customers is that
they want to eat what they have always
been eating — the unhealthy stuff —
Popeyes and McDonald’s,” Ramirez
says. “But, at the same time, they want
to have nutrition in their meals.”
Fresher Sacramento has also
provided opportunities to its appren-
tices beyond the kitchen. Murdock is
an aspiring actor and starred
in Fresher Sacramento’s first
commercial, which aired on
KCRA. “It is my first acting po-
sition and just to get my first
acting gig on a commercial
— it was mind-blowing,” Mur-
dock says.
In the future, Fresher Sac-
ramento hopes to expand its
operations into more neigh-
borhoods. “I don’t think that
we are going to donate our
way to the end of hunger,” says
founder Azen, adding that
community support for and under-
standing of the food system is crucial.
“We can have certain meals that sell
for a higher price, and in a humbler ZIP
code, they might sell for not as much.
But folks can know that they are creat-
ing value through their purchases and
subsidizing our work in another loca-
tion.” n
rom behind a simple plastic
folding
table,
the
Fresher
Sacramento team fulfills its
mission of offering nutritious and
locally sourced food to people in Oak
Park and south Sacramento, while
offering career training to at-risk
high school students.
“Our main focus is to serve
whole grains, lean proteins,
vegetables and complex carbs.”
— Rebecca Bakken, director of operations,
Fresher Sacramento
“The meals are delicious, affordable
and nutritious, and I like to tell people
that intentionally, in that order,” Bak-
ken says. “Our main focus is to serve
whole grains, lean proteins, vegetables
and complex carbs.”
Luiz Ramirez, Fresher Sacramento’s
executive chef, says his culinary mis-
sion is to wed health and comfort foods
by substituting leaner, more nutritious
ingredients. After growing up in the
Salinas Valley, where his parents were
farmworkers, Ramirez understands
the challenges of eating healthy while
struggling to put food on the table.
Corey Rodda is a freelance writer based
in Sacramento. Her work has appeared
in Comstock’s and Sacramento News &
Review.
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