Westleaf Inc. (Westleaf) is the perfect case study this month because this company touches so many facets of the cannabis industry and its public listings (TSX.V:WL; OTCQB: WSLFF) are relatively recent. This case study focuses on the business itself and to many in this prospective industry – that is what often gets lost in endless financial analysis paralysis.
This industry is changing continuously and moving at blistering speeds, and Westleaf is adapting and moving in sync, perhaps even ahead of the curve. Let’s commence our deep dive:
At this time, it is recommended that you review the content on Westleaf included in this issue as well as the exclusive Q&A with CEO Scott Hurd. It is not very often such a wealth of current and relevant information is at your fingertips.
Westleaf plans to redefine retail and explains how they will do so:
With premium locations in privatized retail markets, our banner Prairie Records combines the instinctual tie of recreational cannabis and music. A unique and immersive design that will create a memorable shopping experience for anyone who tunes in.
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The Prairie Records retail approach takes the design aesthic of a modern record shop and will take the consumer into a different experience, complete with music memorabilia, curated playlists that align with the product characteristics and product information spelled out on album covers. This unique approach to the customer experience coupled with a focus on premium tier-one locations in high traffic urban centres and
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