CANNAINVESTOR Magazine U.S. Privately Held June 2019 | Page 187

[JENNY’S] Baked at Home: Roughly $200,000.0

Q&A 21

CIM: What does your annual sales currently look like today?

[JENNY’S] Baked at Home: My margins vary, mainly because I have two models and use more than one supplier. My direct to consumer margins tend to be 50-70% and my B2B range from 25% to 50%.

Q&A 22

CIM: We do understand financial disclosure is limited due to competition and the fact you’re a private company, but can you give us a sense of what your margins look like?

[JENNY’S] Baked at Home: I do not have any debt, nor do I have any investors, I’m the sole owner of Jenny’s Baked at Home. I’m running a cash positive business. I have a lean staff and I subcontract research and development work.

Q&A 23

CIM: What does your balance sheet and capital structure currently look like today? Do you have investors?

[JENNY’S] Baked at Home: I have over 16 years of product development and sales. I’ve had great success and some hitches owning businesses, which makes me the best kind of entrepreneur.

I’ve built a team of people passionate in the cannabis space that are highly intelligent and very well organized.

Q&A 24

CIM: Due to the fact this is a new industry and there are no historical comps, investors use management team experience as a key metric when investing, what past skillsets and experiences does your management team have to give investors’ confidence that [Jenny’s] Baked at Home will be successful?