Canadian Musician - January / February 2020 | Page 74

TECH TOOLS SoundBetter by Spotify for Artists is a recently-launched music talent marketplace meant to help musicians and music professionals from around the world to connect. A comprehensive database of creative professionals allows musicians to directly hire producers, singers, songwriters, mixing and mastering engineers, and session musicians. At the same time, it enables creative professionals to market their services outside their local networks, reach new clients, and get work. SoundBetter offers tools for talent discovery, project management, payment facilitation, and a review system. www.soundbetter.com. Amuse Music Distribution, a music distribution company and record label founded in Sweden in 2015, has an app that allows artists to upload their own music and get it distributed to all major streaming platforms and music stores for free. With the app, the artist can keep track of their daily streams, downloads, and audience interactions and have access to real-time data. Artists keep 100 per cent of their royalties and as soon as the music stores pay out the royalties, artists can withdraw their money with one tap. amuse.io. 74 C A N A D I A N M U S I C I A N Audio Test Kitchen bills itself as the first unbiased online virtual microphone showroom. By partnering with many of the top microphone manufacturers, the free website allows consumers to audition equipment remotely by hearing and comparing the sound of hundreds of different large-diaphragm condenser microphones with no bias. Users can hear what one microphone sounds like on multiple sources in a full mix, which is ideal for hearing the different characteristics of a mic and as a means of highlighting its character without any additional processing to colour the actual sound. www.audiotestkitchen.com. SoundCloud has introduced Promote on SoundCloud, a self-service promotional tool for SoundCloud Premier creators to boost their original tracks to the top of listeners’ feeds and mobile homepages. Promote is the latest addition to SoundCloud’s Premier program, which offers independent creators full-stack capabilities to share and promote tracks directly to fans in real-time, distribute releases to their audi- ence across all major music services worldwide, and get paid for plays both on SoundCloud and on other services, all from their SoundCloud accounts. creators.soundcloud.com/premier.