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seeking mentoring / networking opportunities to a venue looking to re-open in weeks . The activities will kick-off Tuesday , July 13 th with a focused discussion for school music dealers on how to approach school music opportunities in-person learning resumes in the fall .
RPMDA RECEPTION Wednesday , July 14 th , 3-5 p . m . Thanks to NAMM , the Retail Print Music Dealers Association ( RPMDA ) is bringing its members together in-person for the first time since the pandemic began . It ’ ll be hosting a reception on July 14 th from 3-5 p . m . in the Music City Center .
The RPMDA is a professional trade organization founded over 40 years ago to address the special needs and interests of the dynamic print music industry . It provides a forum for exchanging ideas and building bridges within the print music industry and provides an opportunity for dealers and publishers to meet in a non-commercial setting to discuss the present and plan for the future .
AIMM SUMMER SUMMIT Wednesday , July 14 th The Alliance of Independent Music Merchants ( AIMM ) will gather for an in-person Summer Summit , right before the start of Summer NAMM . There will be an opening reception for AIMM members on the Monday , followed by a full-day convention on the Tuesday .
NASMD CONVENTION Monday July 12 th & Tuesday , July 13 th The National Association of School Music Dealers ( NASMD ) will host its annual convention during the week of Summer NAMM . ( Registration is required .) For NASMD members , there will be an opening party on Monday night followed by a one-day convention on Tuesday at the Hilton Nashville Downtown , which is located near the convention centre .
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TEC TRACKS Thursday , July 15 th & Friday , July 16 th TEC Tracks returns with sessions designed to help audio professionals take their careers to the next level . Notable sessions include “ How Recording Studios Can Thrive Through Disruption ”; “ Live Sound Post-COVID ” with Blackbird ’ s John McBride ; “ The Future of Livestreaming ”; Chuck Ainlay on the “ Future of the Recording Industry ”; and “ Cross-Cultural Issues and Solutions in the Music Industry .”
GENNEXT This education track provides sessions for college music educators and students , in collaboration with the College Music Society .
NAMM UNIVERSITY SCHEDULE
All sessions are a half-hour and held at the NAMM Event Center inside the Music City Center unless otherwise noted .
THURSDAY , JULY 15 9 – 10 a . m . Opening Session : 2021 State of the Industry Address Joe Lamond , NAMM president & CEO ( host ), and guests
10:30 a . m . The Retail Store of the Future Chris Walton , founder and editor-in-chief of Omni Talk
11 a . m . Instagram , TikTok , YouTube : What ’ s Working in Online Marketing Right Now Tracy Hoeft , marketing expert & founder / president of Amplify 11
11:30 a . m . New Innovations in Music Lesson Programs Pete Gamber , music lessons expert , and Melissa Loggins , Music Authority
12 p . m . New Innovations in School Music Retail CJ Averwater , Amro Music ( moderator ); Robert Christie , A & G Central Music ; and Jeff Bertrand , Bertrand ’ s Music
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12:30 p . m . New Innovations in Store Events DeDe Heid , Heid Music ( moderator ); George Quinlan , Quinlan & Fabish ; and Jeremy Chapman , The Acoustic Shoppe
1 p . m . Lessons Learned for the Next Pandemic Alan Friedman & Daniel Jobe , Friedman , Kannenberg & Co .
FRIDAY , JULY 16 9 – 10 a . m . Opening Session : Best in Show Frank Alkyer , publisher of Music Inc . & UpBeat Daily magazines ( moderator ), and panel
9:30 a . m . GenNext Session : The NAMM Foundation & College Music Society Music Industry Forum ( Level 2 , 202 ABC ) Music business professionals and college music department faculty explore college-to-career opportunities , mentoring , and job-entry possibilities .
10:30 a . m . The Next Five Years : The Biggest Trends in Retail Chris Walton , founder & editor-in-chief of Omni Talk
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11 a . m . New Content-Creation Ideas for Music Businesses Katharine Richardson , marketing & artist relations executive ( moderator ), and Christie & Walter Carter , Carter Vintage Guitars
11:30 a . m . Customer Experience in a Post-Pandemic World Causby Challacombe , NAMM ’ s director of membership ( moderator ), and panel
12 p . m . Navigating Business in Times of Unrest Dennis Stafford , Organiksol Marketing
12:30 p . m . Gen Z : New Insights on Managing the Next-Generation Workforce Lindy Campbell , Music on the Hill
1 p . m . Update from the NAMM Sustainability Task Force Mary Luehrsen , NAMM director of public affairs and government relations ( moderator )
4 – 5 p . m . NAMM Young Professionals Keynote : Sabian President Andy Zildjian NAMM Young Professionals
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CANADIAN MUSIC TRADE 25 |