SUPER-SENSITIVE ’ S JIM CAVANAUGH
D ’ Addario Acquires Super-Sensitive Musical String Company D ’ Addario has acquired Super-Sensitive Musical String Company , whose inception dates back to the 1930s . D ’ Addario says this acquisition enhances the options it can provide educators and students , including Red Label , a legacy brand in the student orchestral string market .
D ’ Addario says it intends to honour the company ’ s storied history , particularly the Red Label brand , by maintaining the integrity of the Super-Sensitive family of strings and ensuring its customer base “ can continue to enjoy the brand they know .”
In the short-term , D ’ Addario will transition the production of Super-Sensitive ’ s product portfolio to Farmingdale , NY , with “ keen attention to rebuilding retailers ’ and wholesalers ’ inventory needs .” This will also allow D ’ Addario to include Red Label and other Super-Sensitive products as part of its global distribution network .
“ Super-Sensitive is an exciting addition to D ’ Addario ’ s orchestral offering , providing students and educators a variety of product choices to fit their evolving needs ,” says D ’ Addario President and CEO John D ’ Addario III . “ We are committed to honouring Red Label ’ s impact on the industry as we continue together under one roof .”
“ The D ’ Addario family and ours share a great history in the string business . I could not imagine a better company — and family — to continue building upon our life ’ s work and the great legacy of Super-Sensitive ,” says Super-Sensitive ’ s now-former owner Jim Cavanaugh .
For more information , contact D ’ Addario Canada : 905-947-9595 , 800-268-6855 , info @ daddariocanada . com , www . daddariocanada . com .
Taylor Guitars Transitions Ownership to Its Employees Taylor Guitars has announced its transition to 100 % employee ownership through an Employee Stock Ownership Plan ( ESOP ).
“ We have delighted in giving people the joy of music and hope to do so for generations to come ,” says Co-Founder and President Bob Taylor . “ Becoming 100 % ESOP allows us to ensure our independence for the long-term future and continue to realize our vision for the company as an innovative guitar manufacturer .”
Kurt Listug , co-founder and CEO , adds , “ While Bob and I are not retiring , we have been preparing for our eventual exit . Master guitar designer Andy Powers is not only the wellspring of our guitar designs for the future , but he also joined our leadership team several years ago , and strengthening our leadership team has been essential to our succession planning .”
Listug says transitioning ownership will ensure a sustainable future for the company , while also providing a valuable financial benefit to people who have contributed to its success . “ We believe we ’ ve created a special company , where passionate people can engage in problem-solving innovation , collaboration , and respect ,” he says . “ Securing our independence through an ESOP allows us to strengthen this culture .”
Taylor , Listug , Powers , and other members of Taylor Guitars ’ leadership team say they remain committed to the company and that there will be no changes to management structure , operations policies , or practices .
For more information , contact Taylor Guitars : 619-258-1207 , support @ taylorguitars . com , www . taylorguitars . com .
… The CITT / ICTS Board of Directors has announced the cancellation of Expo-Scène 2021 .
The 2021 edition was scheduled to take place on March 31 and April 1 , 2021 , at the Palais des congrès de Montréal . However , the ongoing COVID-19 situation prevailing in Québec has forced the organization to once again postpone the event . Many industry events , such as the annual Rendez-vous 2020 conference have been able to transition to online virtual events . Expo-Scène 2022 will take place on April 13 and 14 , 2022 at the Palais des congrès de Montréal .
For more information , go to www . citt . org / exposcene or contact CITT : 514 504-9998 , exposcene @ citt . org .
12 CANADIAN MUSIC TRADE