Canadian Music Trade - December/January 2018 | Page 26

SPECIAL INITIATIVES Retail Boot Camp Wednesday, Jan. 24: 8:30 a.m.–4 p.m. Retail Boot Camp is an intensive, one-day training program for music retailers held the day before the opening of The NAMM Show. It’s split into two tracks: Sales, Marketing & Websites and Financial Management. NWC’s NAMM Canadian Reception Thursday, Jan. 25 th , 8 p.m. – Midnight Plaza Ballroom, Sheraton Park Hotel (1855 South Harbor Blvd.) NWC, publisher of Canadian Music Trade, Canadian Musician, Professional Sound, and Professional Lighting & Production magazines, invites all Canadian NAMM Show attendees to its 2018 NAMM Canadian Reception. It’s a great opportunity for Canadian dealers, pro audio and lighting professionals, and suppliers to connect on the first day of the NAMM Show and unwind in a casual atmo- sphere. The reception will feature a cash bar and light snacks and live music from Toque, a group of Canadian ex-pats who play with Slash, Kelly Clarkson, and others coming to- gether to cover their favourite Canadian rock classics. For more information, go to www.nor.com/namm. Boutique Guitar Showcase Anaheim Convention Center, Hall D The Boutique Guitar Showcase is a curated collection of some of the finest boutique instrument makers from around the world, held within a space that is designed to meet the needs of the artisans. Lounge 88 Piano Retailer Education Level 3 Ballroom, Anaheim Convention Center Bob Popyk, retail expert and Music Trades magazine columnist, will host three special sessions to help piano retailers grow their businesses. These sessions are: Where Are Your Next Piano Customers Coming From?; The Secrets to Selling Pianos in an Online 26 • CANADIAN MUSIC TRADE World; and The Future of Digital Keyboards for Full-Line Music Retailers. A3E Summit NAMM has partnered with the Advanced Audio