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CIM: What is the meaning behind your brand names STIGMA and INDICAtive?
CC: Stigma Grow speaks to the need for us to help educate the public on the truths about cannabis. For too long, we have been forced to listen to decades of misinformation and propaganda that disseminated negative, mostly false information about cannabis in an effort to pave the way for unhealthy, less-effective alternatives – including abstinence.
INDICAtive Collection speaks to the great things still to come in the cannabis market, and our desire to support local cannabis enthusiasts in a way that evolves to meet the growing demands of their ongoing cannabis product needs. Our collection of products will directly reflect our understanding of the current times, trends and unmet wants from our growing community.
CIM: Can your retail outlet buy wholesale direct from your cultivation facility?
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CC: Not under existing regulations. In Alberta, our cultivation arm, Stigma Grow, is required to sell to AGLC (Alberta Gaming Liquor & Cannabis). INDICAtive Collection can then place orders for our product with AGLC to get Stigma product on the shelves at our retail location. This supply chain model is similar in most Canadian provinces.
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