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Back in the July/August issue of CannaInvestor Magazine, Germany’s cannabis regulations and opportunities were covered in-depth in the article “Germany - "Sprichst du Deutsch". Germany’s market potential remains the greatest within the European Union. However, there are many other countries making strides toward legalisation and many Canadian cannabis companies looking to take advantage of opportunities within these countries, now or in the future. Yes we are approaching legalisation very soon in Canada, big excitement, market gets spooked by delays in passing the legislation, your investments fall, some panic, some opportunity. Press releases have been plentiful in 2018 to date, on European expansion. Yet the market doesn’t respond as favourably, yet it probably should. The European market is massive, and the population is twice the size of Canada and the United States. Your investments may be impacted more by Europe in the long run, than a small delay in legalization in Canada.
The annual potential estimate for the medical cannabis European market value is €35.7 billion, according to the European cannabis report from a Prohibition Partners November 2017 report, and about €20.5 billion for recreation. A quick glance inside this report, say to page 2, and you will see the impact of Canadian companies and potential for growth within Europe. Here’s a snapshot:
Canada lost an icon recently. Personally, I lost a big part of my younger years. Well maybe not lost because in a sense, the memories remain. Being a big sports and music fan, these memories are what I’d consider my glory days, or the good old days for me. LOL (yes I am actually laughing out loud as I write that). Going to these big outdoor rock festivals watching one of my favourite bands, The Tragically Hip, being in front of the TV hearing Joe Bowen’s call of Toronto Maple Leaf’s Nikolai Borschevsky game 7 series winning monumental upset of the Detroit Red Wings in the opening round of the 1993 NHL Stanley Cup Playoffs, losing my shoe in a sea of people on Yonge Street after Joe Carter’s 1993 game winning world series winning home run.