Canadian CANNAINVESTOR Magazine June 2019 | Page 259

and in turn you may make investment or career decisions based on your experiences at these events.

Awards and recognitions are often the rubber stamp of legitimatization and that to is also something to keep an eye on. We take as granted when there are award ceremonies (and particularly those that are contest or popularity based – voting driven rather than metrics and criteria driven) that those associated with the host organization, or in any other non arms length manner, are excluded. That is as “101” as it gets. From there you often also see family members and close associates being excluded. In Canada, lottery retailers often have hoops to jump through to simply purchase a lottery ticket for a future random draw that is undertaken perhaps thousands of kilometres away. Now because someone will find a similarity between what I have suggested and a real life scenario … Any similarity with reality is purely coincidental. Any deemed comparison to the real world is false.

The Economics of Cannabis has many unique facets such as being a multi billion dollar industry migrating from the illegal to the legal. From ignorance and propaganda driven stigma to awareness, education and acceptance. That is why I also refer to the Economics of Cannabis as The Renaissance Insurgency. My articles whether in this edition or its US counterpart have always been described as stand alone or individual pieces of a consistent coherent growing framework and hypothesis.

In the fall of 2017 I wrote a case study similar to this one in that it was not about any specific company but rather on whether or not this industry was primed for another Bre-Ex. In fact, you know I frequently warn you of malign actors who I would suggest that what ever their motivation and purpose is … it is likely not your welfare and your ROI at the forefront. But let’s have a quick summary of the subject matter and ideas presented so far in our journey together since early 2016:

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