Packaging Prohibitions:
A Closer Look At Some Interesting Quirks Of The Packaging Regulations
By: Matt Maurer, LLB
Packaging
Prohibitions
Everyone knew that the marketing and promotion restrictions on packaging
for licensed producers in
the recreational market
were going to be onerous.
The Cannabis Act (the “Act”) itself sets out a number of restrictions, including prohibitions on packaging that:
a. could be appealing to young persons;
b. sets out a testimonial or endorsement, however
displayed or communicated;
c. depicts a person, character or animal, whether
real or fictional;
d. associates the cannabis or one of its brand elements
with a way of life; or
e. contains information that is false or misleading.
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