Campus Review Volume 28 - Issue 5 | May 2018 | Page 25

ON CAMPUS campusreview.com.au Tertiary education has always had an ingrained international dimension. As mentioned earlier, since the Middle Ages, scholars have travelled across borders in search of the best education. Today’s squeezed public funding, though, has dramatically vaulted the importance of international students to the global university sector. The higher fees they pay render them a sought-after market group, especially where domestic pools have reached their peak. The US and UK have for decades been the dominant destinations for foreign students, currently housing approximately 19 and 10 per cent respectively of all globally mobile students, but their traditional market share is in decline. Alongside a growth in intraregional mobility, increasing numbers are opting instead for Canada and Australia. The latter’s total of international students rose by 32 per cent in the decade from 2003 to 2013. The competition for international students is mounting, and with this is growing investment in physical facilities specifically designed to attract them. The single most prevalent trend is through the provision of purpose-built accommodation. As a whole, today’s students are becoming increasingly selective about where and how they live. Anecdotal evidence suggests, though, that the provision and standard of housing is particularly important in the recruitment of international scholars. The recognition that the availability of good-quality accommodation can provide the competitive edge in recruitment within this in-demand student market is stoking a capital investment trend. In Stockholm, for example, a city wit h an acute housing problem, the Royal Institute of Technology and Stockholm University are jointly developing Campus Albano, a 6.6-hectare university district of which a key component is 1000 student accommodation units. The new residential provision is perceived as a means of addressing the check that Stockholm’s housing shortage has on the institutions’ international appeal. In the face of this competition, US and UK providers are being compelled to increase and improve their offering. As part of an active strategy to strengthen its overseas populations, in 2016 the University of Edinburgh completed the Holyrood North Residence, a 29,000m 2 residential ‘village’ in the city centre. Encompassing some 1200 beds in eight buildings, the complex belongs to a strategic target of the university to expand its access to residential accommodation for international postgraduates. On a smaller scale, in 2011 Oregon State University (OSU) opened its International Living-Learning Center, a mixed-used facility containing approximately 350 beds, plus academic, dining and office space. Upon opening, it was by far the university’s most expensive residential hall, thanks to its greater privacy and higher-quality finishes designed to meet the expectations of the international market. Nonetheless, the leap in overseas enrolment numbers from 1548 in 2010 to 2362 in 2012 suggests that it assisted OSU in meeting its targets to grow its international contingent. The centre was delivered in conjunction with INTO University Partnerships, a commercial provider that specialises in joint ventures with tertiary education institutions to operate international study centres and residential accommodation in the UK and US. Private-sector housing operators have found themselves with a commercial advantage in this sub-sector. In Australia, international students make up approximately 55 per cent of the residents of privately managed student residences. One explanation is that, often unable to view property in person, they pick accommodation online based on the brand of well-known providers and the facilities they offer. Accordingly, many commercial providers actively attune their offer to appeal to international students. With such private, typically high-end halls, however, comes a danger of segregation: expensive accommodation risks out- pricing domestic students and ghettoising international students. POSTGRADUATE ONLY As Edinburgh’s Holyrood North Residence indicates, it’s not only international recruits that institutions are seeking to attract through new accommodation, they’re also looking to distinguish themselves within the postgraduate market. The National University of Singapore (NUS) opened a 1700-bed postgraduate- only complex, UTown Residence, in 2011. While dedicated student residences have not historically been part of the culture of Singaporean universities, NUS’s aspiration to position itself as a world- leading education destination led to the opening of a dedicated residential complex, University Town, adjacent to its main campus. UTown Residence provides housing for single and married postgraduates in either four-bedroom suites or apartments respectively. For the University of Cambridge, plans for 2000 postgraduate units on its new North West Cambridge site – a $1.8 billion, 150-hectare expansion on greenfield land northwest of the city centre – reflect an institutional gambit to expand postgraduate student numbers to alleviate its financial outlook in the wake of uncertainty surrounding tertiary education policy and Brexit. North West Cambridge’s first quota of postgraduate housing, Swirles Court, opened in 2017, with 325 ensuite bedrooms arranged around three open-sided courts. New postgraduate offerings are not restricted to housing alone. There is a nascent but significant trend to invest in standalone social learning facilities catering solely to the postgraduate body. In 2015, Queen’s University Belfast unveiled the Lynn Building, a neo-Gothic former library built in 1868 transformed into a postgraduate school. The project belongs to the university’s goal to increase its postgraduate student population from 23 to 30 per cent between 2016 and 2021. The restored building houses silent study areas, group rooms, classrooms and a large breakout space beneath a dramatic vaulted ceiling. In 2017, Queen Mary University in London followed suit with the opening of its own Graduate Centre, comprising teaching, study and social areas tailored expressly to the working patterns of its postgraduate population. The university has in recent years expanded its postgraduate body, and the new building is anticipated to facilitate the continuation of this growth. The realm of higher education is seeing transformative changes and challenges across the spectrum, but by responding to the social, learning and working aspirations of multiple student groups, universities are striving to maintain their relevance within a changing world. ■ Paul Roberts is co-author of University Trends: Contemporary Campus Design, 2ed (Routledge, 2018) and director of Turnberry Consulting. 23