CaLDRON February 2014 - Valentine's Day Special | Page 72

COUNTER-POINT

“FOOD BLOGGERS
are a

MEDIA
in themselves ”

Sameer Malkani, Co-founder of Food Bloggers Association of India believes that restaurants and food bloggers in
India are aware that blogging is a powerful media. While
he accepts that a couple of bloggers may have misused
their power by being over-critical, he believes these are
rare instances.

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CaLDRON February 2014