CAA Material Media Kit | Page 7

Print Advertising Specifications

Magazine Trim Size : 8.375 " x 10.875 "

1 / 2 Page Horizontal

1 / 4 Page Horizontal

17 " x 11.125 " 8.625 " x 11.125 " 7 " x 9.5 " 7 " x 6.333 " 4.583 " x 9.5 "

1 / 2 Page Long Vertical

1 / 4 Page Vertical

1 / 2 Page Vertical

1 / 6 Page Horizontal

1 / 3 Page Square

1 / 6 Page Vertical

1 / 3 Page Horizontal

1 / 8 Page Horizontal

1 / 3 Page Vertical

7 " x 4.583 " 3.333 " x 9.5 4.583 " x 7 " 4.583 " x 4.583 " 7 " x 3 " 2.166 " x 9.5 "

1 / 8 Page Vertical

4.583 " x 3.333 " 3.333 " x 4.583 " 4.583 " x 2.166 " 2.166 " x 4.583 " 3.333 " x 2.166 " 2.166 " x 3.333 "

Specs for Outsert / Inserts

Note : Text placed outside the live area within any full-page or DPS ads may be cut off . Please keep text within the live area at all times .

DPS Live Area : 15.417 " x 9.5 " Full-Page Live Area : 7 " x 9.5 "

Artwork Requirements

All digital color and grayscale artwork must be supplied at 300 dpi . Line art must be supplied at 600 dpi . High-res PDF , EPS , TIFF and JPEG files are accepted . Images from the Web are not suitable for printing . All color artwork must be in CMYK mode ; black-and-white artwork must be in either grayscale or bitmap mode . RGB mode artwork is not accepted and if supplied will be converted to CMYK mode , which will result in a color shift . All screen and printer fonts as well as linked images must be supplied if not embedded in the file .

Ad Material Upload

Go to the Naylor website at www . naylor . com

Proofs and Revisions

Proofs of ads produced by Naylor are available upon request at a charge of $ 50 . Revisions are rework for Naylor and are subject to a $ 50 surcharge .

Digital Edition

Sponsorship

• 550 x 480 pixels ; minimum resolution is 150 dpi

• JPG , GIF , Flash / SWF *, AVI , MPG , MOV , FLV or Real Player accepted

Toolbar

• 250 x 50 pixels ; 50 character limit ( initial eToolbar button ); minimum resolution is 150 dpi

• JPG only ( no animation )

* Digital Edition Flash Guidelines

• Publish or export . SWF file for Flash Player 9 and ActionScript 3.0

• Set the frames per second ( FPS ) to 24

• Do not add buttons or any clickable actions ; Please supply the intended URL to your Naylor account executive

• Avoid any ActionScript that can affect the Nxtbook engine , such as the _ parent layer of the animation , _ level0 and _ rootreferences , or global functions like setTimeinterval

Skyscraper

• 200 x 783 pixels ; minimum resolution is 150 dpi

• JPG only ( no animation )

Belly Band

• 1256 x 675 pixels per surface ; minimum resolution is 150 dpi

• JPG , GIF , Flash / SWF *, AVI , MPG , MOV , FLV or Real Player accepted

• Bitmaps should have “ smoothing enabled ” for best presentation

• All fonts , images , and support animations files should be embedded within the file

• Do not use flash stage color as background ; Create a bottom layer and draw a solid filled box

• Animation time limit is approximately 25 seconds ( including multiple loops ); A stop action is needed at the end of the animation

Advertiser indemnifies Naylor , LLC and the Association against losses or liabilities arising from this advertising . Naylor , LLC assumes no liability whatsoever , except to the extent of a one time paid advertisement of the same specification , in the next or similar publication , if any proven or admitted errors or omissions have occurred . Payment is due upon receipt of the invoice . Interest shall be charged at 2 % per month compounded to yield 26.82 % per year on overdue accounts . Revisions to previously submitted ad copy are subject to additional charges . A charge of $ 30.00 will be levied for returned checks . In the event of a contract cancellation , the advertiser or agency agrees to repay Naylor , LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract . All cancellations must be received in writing prior to the advertising sales deadline . All premium positions are non-cancelable . Prices are net of agency commission . Ads may also appear in an online version of the publication ( s ).