CAA Material Media Kit | Page 7

Print Advertising Specifications

Magazine Trim Size: 8.375 " x 10.875 "

1 / 2 Page Horizontal

1 / 4 Page Horizontal

17 " x 11.125 " 8.625 " x 11.125 " 7 " x 9.5 " 7 " x 6.333 " 4.583 " x 9.5 "

1 / 2 Page Long Vertical

1 / 4 Page Vertical

1 / 2 Page Vertical

1 / 6 Page Horizontal

1 / 3 Page Square

1 / 6 Page Vertical

1 / 3 Page Horizontal

1 / 8 Page Horizontal

1 / 3 Page Vertical

7 " x 4.583 " 3.333 " x 9.5 4.583 " x 7 " 4.583 " x 4.583 " 7 " x 3 " 2.166 " x 9.5 "

1 / 8 Page Vertical

4.583 " x 3.333 " 3.333 " x 4.583 " 4.583 " x 2.166 " 2.166 " x 4.583 " 3.333 " x 2.166 " 2.166 " x 3.333 "

Specs for Outsert / Inserts

Note: Text placed outside the live area within any full-page or DPS ads may be cut off. Please keep text within the live area at all times.

DPS Live Area: 15.417 " x 9.5 " Full-Page Live Area: 7 " x 9.5 "

Artwork Requirements

All digital color and grayscale artwork must be supplied at 300 dpi. Line art must be supplied at 600 dpi. High-res PDF, EPS, TIFF and JPEG files are accepted. Images from the Web are not suitable for printing. All color artwork must be in CMYK mode; black-and-white artwork must be in either grayscale or bitmap mode. RGB mode artwork is not accepted and if supplied will be converted to CMYK mode, which will result in a color shift. All screen and printer fonts as well as linked images must be supplied if not embedded in the file.

Ad Material Upload

Go to the Naylor website at www. naylor. com

Proofs and Revisions

Proofs of ads produced by Naylor are available upon request at a charge of $ 50. Revisions are rework for Naylor and are subject to a $ 50 surcharge.

Digital Edition

Sponsorship

• 550 x 480 pixels; minimum resolution is 150 dpi

• JPG, GIF, Flash / SWF *, AVI, MPG, MOV, FLV or Real Player accepted

Toolbar

• 250 x 50 pixels; 50 character limit( initial eToolbar button); minimum resolution is 150 dpi

• JPG only( no animation)

* Digital Edition Flash Guidelines

• Publish or export. SWF file for Flash Player 9 and ActionScript 3.0

• Set the frames per second( FPS) to 24

• Do not add buttons or any clickable actions; Please supply the intended URL to your Naylor account executive

• Avoid any ActionScript that can affect the Nxtbook engine, such as the _ parent layer of the animation, _ level0 and _ rootreferences, or global functions like setTimeinterval

Skyscraper

• 200 x 783 pixels; minimum resolution is 150 dpi

• JPG only( no animation)

Belly Band

• 1256 x 675 pixels per surface; minimum resolution is 150 dpi

• JPG, GIF, Flash / SWF *, AVI, MPG, MOV, FLV or Real Player accepted

• Bitmaps should have“ smoothing enabled” for best presentation

• All fonts, images, and support animations files should be embedded within the file

• Do not use flash stage color as background; Create a bottom layer and draw a solid filled box

• Animation time limit is approximately 25 seconds( including multiple loops); A stop action is needed at the end of the animation

Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2 % per month compounded to yield 26.82 % per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $ 30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication( s).