By the Numbers - 360 Blue Realtor 2024 Q2 Report | Page 16

2024 Q2 REPORT | EMERALD COAST
Top Five Feeder Markets
1 . ATLANTA , GA 2 . DALLAS , TX 3 . NASHVILLE , TN 4 . HOUSTON , TX 5 . NEW ORLEANS , LA
2024 Q2 Revenue Performance
KPIs AS OF JULY 1 , 2024
360 Q2
VS
MARKET Q2
OCCUPANCY
62 . 4 %
VS
58.5 %
YOY OCCUPANCY CHANGE
-0.3%
VS
-8.6%
ADR
$ 1,020
VS
$ 554
YOY ADR CHANGE
-3.0%
VS
-0.9%
REVPAR
$ 637
VS
$ 324
YOY REVPAR CHANGE
-3.3%
VS
-9.2%
Revenue Overview
In Q2 , we dropped our ADR more aggressively than the Market relative to the same quarter last year . The approach was successful , as our Occupancy and RevPAR didn ’ t experience the same decrease as the Market ’ s . We finished the quarter by outperforming the Market in all three metrics .
360 BLUE BY THE NUMBERS P . 7