buying and merch Portfolio- ALLSAINTS DOCUMENT TO UPLOAD | Page 58

58 BUYING AND MERCHANDISING BUYING AND MERCHANDISING CORE COLLECTION Figure 37 Figure 28 Figure 138 Figure 139 Taken from seasons upon seasons of shirt dresses from previous collections and the increase in best selling shirt dresses. The tie-waist detailing is added to reflect the current cinched in at the waist look, yet still looks casual and can be dressed up or down. The wrap over v-neckline dress is a core garment as all competitior retailers do a similar dress, it is also a current best seller shape and can be worn for any occasion Figure 75 Figure 76 59