BUSN 115 study Great Stories/busn115study.com BUSN 115 study Great Stories/busn115study.com | Page 68

trend watchers
crowd pullers
social developers
social programmers
Question 7. Question : (TCO 4) Organizational purchasing differs
from consumer purchasing in that organizational purchasing _____.
is influenced more by subconscious and emotional factors
usually involves closer relationships between buyers and sellers
has lower complexity in product usage
lacks a formal buying process
is less clearly driven by economics