BUSN 115 Course Great Wisdom / tutorialrank.com BUSN 115 Course Great Wisdom / tutorialrank.com | Page 24

News and sports information Client information Company information Competitor information Question 4.4. (TCO 5) You are an independent Internet marketing consultant. You have an excellent track record of assisting small- to medium-sized companies fully realize their marketing potential through an improved and enhanced presence on the Web. Mr. Top Hatt, the owner of a small pet-grooming salon (Hatt’s Cat Grooming Emporium), specializes in the care and grooming of cats and only cats and has just called you. Mr. Hatt has heard of the Internet but doesn’t know much else. He would like for his cat grooming business to grow by using the Internet but doesn’t know what to do. Your recommendations include which of the following? (Select all that apply.) (Points : 5) Building and improving relationships with customers