BUSN 115 Course Great Wisdom / tutorialrank.com BUSN 115 Course Great Wisdom / tutorialrank.com | Page 22

that customers can access at home isn’t enough anymore. Now consumers have an array of smartphones and digital tablets that can get them online from anywhere. For social networks and retailers alike, the mobile market has already enjoyed tremendous growth. Given this information as a sales manager for Always Better Car Sales (ABCS), your concerns include which of the following? (Select all that apply.) (Points : 5) Migrating to the mobile medium shouldn’t be a problem. Making the leap from laptop to touchscreen is an option at this stage of your efforts. Social media is one option to enter the mobile market. Using a service such as a mobile commerce platform is an option. Economists estimate that as much as 51% of the total consumer spending may go through social networking sites.