BusinessGrenada.com BusinessGrenada2019-2020 Issue 8 | Page 120

In Pursuit of Excellence In Pursuit of Excellence Tyres Batteries Scooters and Family ZAID RAHAMAN - OWNER OF SPICE ISLE RETREADERS The Company was formed by their father in 1983 and was known as Bobby’s Tyre’s on the Carenage. The boys recall growing up with tyres and playing with them all day, whilst Dad commenced the growth of an empire. It appears that the bothers have complimentary skill sets. The younger Salim is the Managing Director. He studied Business Management and Marketing in the USA & was an intern with Merrill Lynch as a trainee stockbroker. His father asked him to come back to Grenada to help him in the business. He thought about it overnight and the next day he said “yes” he would give him 5 years equal to the same time his Father spent on him for his education. That was 20 years ago, now Salim with a knowing glint in his eye confides, “My Father knew exactly what he was doing when he invited me back to Grenada. He was much smarter than I was” Older brother Zaid, studied diesel and gasoline engine technology, so his strong mechanical engineering background makes him a natural fit for understanding his role as the Operations Manager. Salim observes “My skills are related to sourcing and dealing with the supply end of the business, whilst Zaid’s skills are related to customer care and operations. “Our personalities are suited to what we do, which makes me better at what I do and he is better at what he does, so we both just naturally gravitated towards the areas we were interested in. PHOTO BY TONY MCQUILKIN The Brothers, together with Salim’s wife, Aisha, have built a business that includes over 10,000 sq ft of space in their headquarters at Frequente, with additional branches at Green Bridge and Grenville. The Brothers believe they are probably the leading importers of Tyres in Grenada, averaging around the importation of 20-30 containers per year, but they insist they are not too concerned about market share and much more concerned about how well they can treat & pay their 45 staff. “We believe its more than a job as many employees who work with us we’ve grown up with: We know their parents their siblings their whole family, so we treat them with respect and offer them guidance when necessary as if they were members of our own family. Salim illustrates his point by stating “For instance I had an employee the other day who was acting up… so I told him to go home and come back tomorrow with his wife. When he turned up with his wife the next day I told him what he had to start improving on in front of her. The guy had two young children and I did not want to fire him and then see him put his family in trouble who rely on his wages to keep the family. So we act differently to other companies and when we say that our employees are like our family we mean it. “ Salim’s skills are related to sourcing and dealing with the supply end of the business, whilst Zaid’s skills are related to customer care and operations “ Spice Isle Retreaders B rothers Salim And Zaid Rahaman run Spice Isle Retreaders … and with a little help from their friends and extended family they probably run the most successful Tyre shop on Grenada. We give people the opportunity to correct their behavior and attitudes and encourage them to take their responsibilities seriously. We try to guide them in the right way. Since talking to the same employee his attitude and work rate has improved greatly and we are very happy with his recent performances now.” Zaid further illustrates the point by adding “Another example of how we operate is for instance when there is a big fete or party coming up at the weekend I will not pay them on the Friday but wait till the Monday to pay them so that they don’t blow all their money at once. That is something a parent might do. I would not pay them late but I will not pay them earlier either. So if the last Friday of the month comes early we will wait to the end of the actual month before we pay them. They don’t like it but they appreciate it when they still have money in their pockets”. The level of concern the company demonstrates towards its staff appears to work fo all involved. However as expected there always remains challenges. SALIM RAHAMAN - OWNER OF SPICE ISLE RETREADERS PHOTO BY STEVE BRETT 120 www.businessgrenada.com www.businessgrenada.com 121