Business plan. | Page 68

68 69 20 0 Meeting refreshments Press launch preperation (3092.56) 95.90 Equipment hire (3 x Laptops) Total 2916.66 0 Marketing/ Advertising Wages 15 45 (3092.56) 0 20 95.90 2916.66 0 15 45 Jan ‘17 (3438.46) 0 20 191.80 2966.66 200 15 45 Feb ‘17 (4934.36) 500 20 287.70 3766.66 300 15 45 Mar ‘17 (5034.36) 500 20 287.70 3766.66 400 15 45 Apr’17 PRE LAUNCH Dec ‘17 Stationary Telephone Expenses/ overheads Month Active in Style will inject £42,000 into The Active App as start up costs. This will be to pay for pre launch expenditure and then development for the app. The Active App is part of Active in Style, therefore this investment will not need to be paid back PROFIT & LOSS (19592.3) 1000 100 959.00 16333.3 900 75 225 Total FINANCIAL INFORMATION