Business plan. | Page 6

THE MISSION STATEMENT The Active App mission is to engage with women on an online platform, empowering them to lead a healthier lifestyle, whilst providing them with the resources to achieve their ultimate goals. But not only to achieve these solitary, but to interact with a community forum to share experiences and motivation. The goal is to make this App the one stop destination for women to have access to all aspects of information they require for maintaining and achieving their healthiest self, bringing desirable, essential and exclusive features all in one app. The Active Apps mission key words are: STYLISH ACCESSIBLE EMPOWERING WOMEN COMMUNITY FRIENDLY 6 DURABLE HEALTHY 7