Business Matters 2020 | Page 35

NAUW Executive Team from left, Gary Ashcraft/CEO of Nacogdoches United Way, Beavers Past Chair, Travis Cotten, Treasurer, Kinnie Reina, Chair, Joe Weaver, Chair Elect, Caroline Garner, EVP. Not Shown – Dr. Tim Bisping, Secretary to the Board. AT A GLANCE WHAT: Nacogdoches Area United Way commitment of Hallmark staffers catches on with other Center and Shelby County businesses and individuals. “It’s important for people in Shelby County to know the money raised there stays there,” Ashcraft said. There is an administration fee which goes to help with office expenses, setting up direct payroll deposit for employees of participating firms, marketing, mailings and other expenses. “Ortega Cartwright at Hallmark has been amazing to work with, unfortunately we’ve had limited participation in the Center area outside of Hallmark,” Ashcraft says. That, in part, has been due to a lack of volunteers in Shelby County who share the vision of giving back the United Way. “There are a lot of great things happening in Shelby County with the potential for even more,” he says. “But there’s still a lot of work to do with the county, which in some reports ranks as one of top five poorest counties in the state.” Ashcraft says he would love to see a full-fledged effort to develop a United Way drive in Shelby County. And, he says, with committed volunteers, that could happen with the beneficiaries being deserving local nonprofit groups who can reinvest those funds where needed. As an example, mainly from funds raised by Hallmark employees in Center, four organizations received funding this past year to aid them in fulfilling their missions, he says. Nacogdoches United Way last year put funds raised in Shelby County to work by providing provided of $1,500 each to the following organization: •Fannie Booth Brown Memorial Library in support of the tween summer reading program; •Center Independent School District Meal Recovery program to purchase food containers for Meals on Wheels food program; •Shelby County Chamber of Commerce Health and Fitness Fair committee to provide additional screenings at the 2020 Health and Fitness Fair; •Texas A&M AgriLife Extension Service - Shelby County Family and Community Health committee to provide food and supplies for the 4-H Food and Nutrition project. “The goal of the Nacogdoches United Way here is to support lasting change with measurable improvements for people in need within Shelby County,” he says. Organizations can apply to be considered to receive funding with the final determination made based on available funds and criteria set by United Way and the local board. Contributing employees can designate which organizations their donation goes to. While donors can make one-time contributions, many opt to contribute through a small sum each pay day by payroll deductions offered through their employer each payday. “How it works is basically through pledge cards passed out to employees who can commit to contribute whatever they feel comfortable with,” Ashcraft said. Focusing efforts on the building blocks of a better life – quality, education, good health, and financial stability – United Way connects the experience, expertise, and resources to advance the common WHO: Gary Lee Ashcraft, President/CEO WHERE: 1401 S. University Dr Ste. D PO BOX 930772 Nacogdoches,TX 75963 PHONE: (936) 564-5869 WEBSITE: unitedwaynac.com FACEBOOK: @unitedwaynac/ Business MATTERS | 2020 Spring Edition 35