Business Marketing Magazine Summer 2017 Do It Yourself SEO Tips and Tools | Page 4

Publisher’s Note Publishers Note F ebruary is the month of love, so I want to talk about the things that I love the most. I know this sounds cliché, but I really love what I do for a living…almost as much as I love my kids, and grandkids. This month we are featuring my passion: SEO, or Search Engine Optimization. My passion because it’s so simple in such a complicated way. Because of this, there are more unethical businesses out there misleading smaller companies that truly cannot afford to be misled, even for a few bucks. So this month I am telling all of you to $ave your money, and start out by doing some of this SEO yourself! Once you get to a part that is out of your reach, then it’s time to find some help. This should start with the person that designed your website, and if they can’t do it look for a professional. I’m always available. You don’t need to be taken for what amounts to a really bad ride on a downhill roller coaster. Be proactive! Don’t be threatened by any email that tells you that ‘you are destined to fail without them.’ Take a look at my article this month, and download my free checklist. Christy