Business Marketing Magazine Summer 2017 December 2015 The best of 2015 | Page 28

frustrating. Prices to build respectable websites started to increase more and more as
professional programmers tried to weed out
the beginners. This was not a good solution
for businesses.
The world wide web started growing and
changing drastically, html gave way to perl,
php, css, ajax and on it went. At this point,
students didn’t have time to keep up with
all the new code and even the professionals
were learning constantly to keep up with the
great new tools that the web had to offer.
During this time, social media was starting
to take off and the world of businesses was
changing into something that most business owners would never be able to keep
up with. The owners felt that this new world
would never be able to help them personally,
so they didn’t even try. I think the point has
come where most entrepreneurs will tell you,
that they were forced to jump into the website and social media world.
By this time, some incredibly brilliant programmers started releasing CMS (Content
Management Systems) programs. Two of the
most successful CMS’ programs are Joomla
and Wordpress. Both of these have similarities, but it is their differences that give them
their value. Although they were created for
bloggers, very quickly businesses that sold
websites found this as a quick and easy solution to offer their products with minimal effort. This simplicity brought back high school
students and now graphic artist who can
make websites beautiful, and functional.
The world that businesses must live in today
will always have a need for a presence on the
web, that not only offers beauty but gives
customers interaction, entertainment, and
function.

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Now that we have had our history lesson,
let’s take a look at one of the CMS programs.
I chose to talk about Joomla first because it
is by far my favorite. If I were going to create
a blog format, I would probably choose a
Wordpress website first, but for everything
else Joomla is by far superior.
Let’s start with what it is about a Joomla web
site that makes it so awesome. Whether you
are one of th