BEST PRACTICE
The changing face of Corporate by
Learning
H
ave you ever paused to consider just how fast the world is changing ? On one of our leadership programmes we invite leaders to identify some of the changes in the workplace that have stood out and had real impact over the last 15 20 years .
The exercise usually generates a lot of laughter about “ life BG ” ( Before Google ), the internet and the smartphone …. and then the implications of working in a 24 / 7 , “ always on ” environment slowly dawns and we are left with a yearning for that life that seemed to move at a more reasonable pace with fewer distractions .
And there are certainly plenty of studies to support the reflections of our leaders . Research from Bersin by Deloitte tells us that people today are on the internet 27 times a day , unlock their smartphones nine times every hour and report that they get interrupted as frequently as every five minutes .
Amid all of this distraction we are told that our overwhelmed employees have only 1 % of a typical workweek to focus on their learning and development – that ’ s about 24 minutes !
This presents a sizable challenge for Learning professionals . It certainly indicates that our traditional approach to people development simply won ’ t work in a context where our average full time employee works 42.7 hours ( unpaid overtime contributing £ 29bn to the UK economy every year ) and where taking time out to attend a one or twoday workshop just feels like a huge commitment .
Things are changing .
Trends that we are tracking here at the William J . Clinton Leadership Institute are telling us that the Learning and Development function is undergoing a major reboot .
Learning professionals are beginning to move away from the traditional classroom / workshop as the sole building block for people development . In the new world of work , development solutions need to be focused on the learner experience and
Alanna Cooke , Programme Director , Willam J Clinton Leadership Institute
we know that our learners are overwhelmed , distracted and impatient .
Some of the shifts we are seeing are in the table .
Selfcuration is seeing employees manage their own learning . I use Degreed and Anders Pink to create my own learning playlist . Degreed is a careerlong learning platform that helps organizations and people target learning at their skills gaps — however and wherever they build their expertise ( videos , books , articles MooCS , live events , webinars , online courses ).
They integrate everything people need to build their expertise – all the internal and external systems , content and experts , including the world ’ s largest collection of free and lowcost open learning resources .
Similarly , Anders Pink is a very smart social content curation tool that enables any user to create a topic or in their terminology “ a briefing ”.
A briefing can be on any topic at all and at a very minimum , I can type in a relevant title and hit publish and the briefing will be created . I will almost immediately see a list of relevant articles displayed in a userfriendly list . The briefing updates with new content every few hours and alerts are sent to my email inbox on a regular basis .
I can even develop my own briefings and share them with my team without L & D being involved . For me personally , the tool drastically reduces the number of apps and places that I have to visit to consume content . This saves time and energy .
Other shifts listed above show how leading companies are moving to a continuous learning environment delivered digitally . Platforms that feature videosharing support opportunities for employeedriven learning across the whole organisation .
Local companies like Secure Broadcast enable employees to capture , edit , enhance and distribute video in ‘ realtime ’ within the confines of a Secure Digital Ecosystem .
In their first year of using video more than 30 per cent of GE employees developed
content and shared it with their peers . And that sounds like a lot of learning and collaboration – the building blocks of a high impact learning culture .
So where does that leave instructorled learning ?
The findings from a Bersin study indicate that instructor delivery is shrinking in volume but growing in importance .
It is being offered in a more targeted way , when collaborative learning can be used to help people network and learn from peers facing similar challenges .
And that is certainly supported by our experience of developing leaders here at the Leadership Institute .
Leaders tell us they really appreciate the time away from all the distractions of their daytoday work to think and problem solve with peers . Unlike individual learning , coming together with others to share resources and skills creates new understanding and meaning – something more than the sum of the parts . In a 24 / 7 “ always on ” work environment that ’ s got to be valuable .
Traditional L & D |
to |
New face of L & D |
Content structured and packaged by L & D |
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Self curation |
Delivering training programmes |
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Making knowledge searchable |
Being experts |
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Helping discover the experts |
L & D designing & creating content |
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Everyone creating content |
Knowing it all |
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Micro learning just enough in time |
Learning from L & D facilitators |
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Learning from peers |
Managing formal events |
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Enabling the exchange of knowledge |
22 www . businessfirstonline . co . uk