GUILD GROUP
For Guild Group , digital transformation is about improving peoples ’ lives , as Head of Strategy and Transformation Todd Johnson explains
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I f you don ’ t have a customer-centric digital plan for your customers , then you ’ re going backwards ,” affirms Todd Johnson , Head of Strategy and Transformation at Guild Group . And while most companies will proudly boast of their digital transformation credentials , few can demonstrate the life-changing impact that those plans will have on their customers . Guild Group can .
The Australian financial services company has rapidly become an innovative and disruptive force in the superannuation sphere , embarking on a digital journey that has seen it evolve from – in Johnson ’ s words – a “ very traditional superannuation fund ” to one that has developed a suite of digital tools . Specifically , Guild ’ s digital journey has focused on the development of a product aimed at helping women have a better understanding of their own superannuation fund and , as a result , be more secure when they retire .
SEPTEMBER 2019