Business Chief APAC+ANZ Magazine September 2014 | Page 37

ormation .
with these companies experiencing hyper-growth . They are sure to be pushing a big social media platform campaign . As stated earlier , your company could be just what they need to fill their content and marketing strategy gaps .

“ With larger corporations it ’ s easier to hit a number of people across and organisation and gain traction , but in SMEs approaching the top leadership is the key in gaining success and credibility .”

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