sales abilities ,” says Swearingen , adding that JINCO ’ s access and insurance cards business and Feitian ’ s tokens business will help IDEX to develop across different verticals .
IDEX has already made strides , especially in emerging markets where e-payment systems are leapfrogging the likes of the US , and to Swearingen this is evidence of the same take-off point he saw with the likes of Bluetooth . “ We ’ re preparing for what we believe is this inflexion point where the demand is just going to skyrocket . We have to be prepared to support many customers and make sure we have all the tools , documentation and talent necessary ,” says the CEO , who expects millions of biometric units to have been deployed by the end of 2019 .
Indeed , recent studies supported by IDEX outlined that 90 % of customers would switch card issuer to one offering biometric technology if their incumbent did not . “ The likes of Mastercard , Visa , American Express … biometrics is a vehicle for them all to take share from one another ,” Swearingen concludes . “ For IDEX , this coming year is all about scale and making sure our supply chain has all the technical support needed .”
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