BRIGHTSTAR
Brightstar handles over 80 mn devices every year and with its latest digital transformation , it looks to be involved at every state of a device ’ s lifecycle .
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Like any product , today ’ s mobile devices have a clearly defined lifespan and Brightstar has placed itself firmly at the heart of it . Tapping into today ’ s wireless ecosystem , the company looks after every stage of a device ’ s lifecycle for its customers , from the moment it ’ s manufactured to the moment it ’ s time to trade it in and re-market it .
Serving carrier , retail and enterprise customers as well as running programs for device brands directly , the SoftBank subsidiary processes over 80 million devices every single year . Now , to keep pace with today ’ s evolving market , Brightstar has embarked on a root-and-branch digital transformation , one which strives to standardise its solutions and deliver the same high-level service time and time again .
Rising to the role of CIO of the company ’ s Asia-Pacific region , Mariela Millington has racked up an impressive 30 years of experience in the IT sector . During her past three years at Brightstar , Millington has seized the challenge and helped the company navigate
OCTOBER 2018