Business Chief APAC+ANZ Magazine October 2017 | Page 23

JAPAN AND THE BUSINESS OF NUCLEAR PROTECTION

“ DEMAND HAS GROWN FOR UNDERGROUND SHELTERS AS A RESULT OF THE NORTH KOREA

MISSILE TESTING , IT HAS DOUBLED IN THE LAST TWO MONTHS ”

two more than its usual total for an entire year , Reuters reports . Those building bunkers tend to keep it quiet , but in speaking to a number of shelter companies across the world , it ’ s evident that the recent political climate in Asia is affecting sales in the region . This goes beyond the growing number of survivalists ( also known as preppers ) in the world – already a multi-billion-dollar industry – and extends to everyday people who are looking to the skies and wondering ‘ what if ?’.
As this threat grows and North Korea tests more and more missiles , so the demand for shelters will continue to rise . While the threat of a nuclear strike is a terrifying prospect , it serves to grow a very niche market both in Asia and worldwide .
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