Business Chief APAC+ANZ Magazine October 2015 | Page 27

Evan Spiegel — Snapchat
Kevin Systrom — Instagram
TOP 10 INFLUENCIAL INNOVATORS
with a large investment in return for an equity stake .
Already an innovator in retail , Lewis recognized the need to support tech start ups from inception to completion . Ultimately , Lewis has the business mind to risk venturing into a new area in order to stay relevant and compete with the competition , a key characteristic for anyone that wants to make a name as an innovator .

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Evan Spiegel — Snapchat

A video messaging application , Snapchat allows users to take photos , record videos , add text and drawings and then send them to a restricted list of friends or recipients . These messages are known as “ snaps ” and users can determine how long a person is able to view these snaps before they disappear ( from one to 10 seconds ).
Spiegel originally proposed Snapchat as a class project while studying design at Stanford . Then , in 2012 , he left school before graduating to completely focus on the venture . Facebook offered to acquire the company for an easy $ 3 billion , but Spiegel turned down the offer , allowing himself the liberty to remain a creative free agent .

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Kevin Systrom — Instagram

A graduate of Stanford University , Systrom and his co-founders came up with the online mobile photosharing , video-sharing and social networking service Instagram
Spiegel – Photo Cred TechCrunch
Systrom – Photo Cred JD Lasica
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