TIM COOK- Apple CEO
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Apple CEO — Tim Cook The first openly gay CEO in the Fortune 500 , Cook joined Apple from Compaq Computer in 1998 . Coming from an operations background and spending several of his most influential years of his career at IBM . Some of Cook ’ s best moves have been creating a market in China , introducing Apple Pay , and the continued successful adoption of Apple ’ s newest operating system , iOS 8 .
But Cook isn ’ t what company executives like to call a “ subjectmatter expert ” on such critical areas as product development , design , and marketing . Because of this , he behaves much more like a coach who trusts his players compared to Jobs .
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