Aditya Birla Group — Big in Your Life
Aditya Birla Group — Big in Your Life
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155 calls itself the global leader in aluminium rolling , viscose staple fibre and carbon black , and the Indian leader in branded fashion , grey and white cement and concrete . The company ’ s Chairman , Kumar Mangalam Birla ( the son of Aditya Birla , the man ), has said of his approach : “ Great businesses are never built on the quicksands of opportunism . I reiterate that , if living by our values means , perhaps growing at a pace slower than we would otherwise have liked , so be it . For us , leadership lies at the heart of knowing what we stand for .”
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