“ Data accuracy is far more valuable than simply possessing of data that is uncleansed , cluttered and cannot be interpreted effectively ”
— Jimit Dattani , former Chief Information Officer , XSEED
implementing .” However , alongside the power Big Data provides there are also ethical considerations , particularly in terms of privacy . “ This is a very big challenge that poses many questions . Do we have consent ? Have we got enough protection ? What data should be combined and analysed and the purposes to which this should be put .? All of these challenges result in the stunted growth of Big Data usage .”
Reflecting on his career , Dattani explains that he has been utilising Big Data from very early on . “ The biggest implementations of Big Data that I have done , have been with Amadeus and XSEED .” When working with Amadeus - a global provider of travel solutions - Dattani used Big Data and analytics extensively for a project known as Amadeus OneClick . “ There are more than two million bookings that Amadeus facilitates on a daily basis . The idea was to structure that data and process it , so that at any point organisations can know where their employees are , where they are travelling to and if they need any assistance . With Amadeus ’ s new cloud portal , the company can analyse its data based on a number of variables to predict potential travel risks , spend and booking demand .” With XSEED ,
133 asia . businesschief . com