BUSINESS REVIEW AUSTRALIA
which is a key differentiating point than most clubs around the world .
“ Most clubs don ’ t let kids into their facilities , whereas we ’ ve gone the exact polar opposite ,” he said . “ Kids are a prominent feature in our clubs .”
JUST THE BEGINNING UFC Gym Australia is seeking aggressive expansion throughout the country , from the Eastern Seaboard all the way to Western Australia . Hagemrad asserts there has been significant interest throughout the nation .
Hagemrad is well-versed in the different types of activities and exercises , and can add an analytical and objective opinion based on his academic and clinical experience .
There ’ s plenty of exclusiveness that comes along with being part of UFC GYM training programs that no others brand can get access to .
Memberships include unlimited access to UFC Octagon and signature classes such as Daily Ultimate Training ( DUT ), TRX , Muay Thai , Brazilian jiu-jitsu , kickboxing , boxing , mixed martial arts conditioning , women ’ s self-defense , as well as popular group fitness classes .
Although it ’ s still in franchise development phase , there are ample opportunities to capitalise on since it provides such excellent value proposition to the consumer .
“ We ’ ve got a strategic plan over the next 10 years for the Australian market ,” he said . “ We ’ re seeking aggressive expansion across the country . Franchisee interest is quite high now , and we ’ re going to capitalise on that .”
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