LINFOX INTERNATIONAL GROUP
“Implementing software is a relatively simple process , however the change management process is key to making any implementation a success ”
— Edwin van Poelje , Regional IT Manager , Linfox International
118 effect , Linfox has adopted an organisational approach to digitalisation that places cooperation and human interaction at the forefront of its journey .
“ Implementing software is relatively simple . However , the change management process is key to making any implementation a success ,” says Van Poelje , discussing the firm ’ s impact mitigation of the culture shift inherent in digital transformation . “ The involvement of relevant users , training those users , and assuring and reassuring of the functionality , benefits and rationale behind the implementation are vital .” According to Van Poelje , Linfox has established change management as one of its key factors for aligning its digital solutions with its business needs , whilst ensuring that fears of replacement through automation are handled with care and sensitivity . Replacing staff with digital solutions , he adds , is not an aim of their implementation . Instead , automation enables workers to contribute to the business in other ways . “ We use machine learning to automate and improve our report-
JULY 2019