BUILDING COMMUNITIES
ENERGY “ WE SEE BUILDINGS AS A LIFESTYLE PLATFORM : WE ’ RE CREATING A MODERN LIVING STRUCTURE WITH SUSTAINABILITY ELEMENTS ” — Ellie Tang , Head of Sustainability , NWD
views and our business priorities to set the 2030 vision for the entire group .”
The company ’ s New World Sustainability Vision 2030 focuses on four pillars : Green , Smart , Wellness and Caring . “ We ’ re now setting policies and targets to drive those down to customer experience across our groups ’ businesses . It ’ s an exciting journey ,” Tang adds .
BUILDING COMMUNITIES
With rapid urbanisation taking over both Hong Kong and main- land China , NWD not only produces top-of-the-range green buildings but keeps community in mind . “ Urbanisation is integral to what we do – we ’ re building communities ,” says Tang . “ This isn ’ t just a slogan ; it ’ s exactly what governments around Asia are promoting among building developers and what our dense cities need to be sustainable .” “ In the past , the focus was on building specification and energy efficiency , but now governments are looking into a wiser , more efficient way of planning and allocating resources . They want to see a holistic development blueprint with mixed-use facilities outlining how we will boost the local economy , improve connectivity through low-carbon transport , promote smart cities through technology adoption and include community-level green features .” That ’ s exactly what NWD offers , and it ’ s vital given around 70 % of the company ’ s business is in mainland China .
In Hong Kong , where density and land scarcity is higher , NWD
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