ASIA
Oak Cellar for aging wine
understand who is best in class in the beverages segment .”
Supply chain transformation Ensuring that the company ’ s supply chain is fit for purpose is understandably central to expanding into Asian and international markets . But , as Gracie points out , its transformation is also an opportunity to drive innovation and value across the board . He says : “ We had a tax change which put a 25 percent increase in our duties . We had to find ways to reduce our costs to try and mitigate that increase . We didn ’ t want to – as our competitors do – pass on that tax to the consumer . We managed to sustain growth whereas many other categories and competitors lost volume and lost profit and revenue as a result .”
Siam Winery is ensuring that its supply chain retains this resilience while driving innovation in the long term like never before . It is achieving this using a multifaceted approach which consists of implementing new technology , reworking its forecasting approach , and ensuring that its operations adhere to strict
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