Business Chief APAC+ANZ Magazine February 2020 | Page 161

161 a first for the region , Daraz “ wants hundreds of thousands of sellers on the platform ; small and large distributors , individual retailers and manufacturers . Some of them have the capacity to operate their logistics independently , with their own ecommerce setup and their own people to prepare the packages along with shipping and delivery . Some of them don ’ t have that capacity and would rather that Daraz manage the logistical processes . That ’ s something we have spent a lot of time building in terms of the system and process parts , along with the value proposition to sellers ,” he says .
If an order is made for a product that isn ’ t distributed by Daraz ’ s own fulfilment centres , the merchant receives a sale notification via the seller app . From there , they can prepare the package , print an airway bill , and send the package via one of two options . In some areas , Daraz provides a local pickup service while , failing that , the seller can alternatively drop the package at one of the firm ’ s distribution hubs to be fulfilled by Daraz ’ s logistics network . “ As long as
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