Business Chief APAC+ANZ Magazine February 2017 | Page 10

PROFILE
of inclusivity , fun and authenticity continues as the company grows .
Building this culture is important but World First manages to stay ahead of the competition too , because happy employees work hard . Porter says : “ It ’ s not all about having trendy things like open bars and in-house baristas - it ’ s about encouraging and nurturing total respect throughout the organisation , offering opportunity to grow professionally and personally with no toxicity at any level .

“ It ’ s not all about having trendy things like open bars and inhouse baristas - it ’ s about encouraging and nurturing total respect throughout the organisation ”

– Andrew Porter , Managing Director at World First
“ I think ultimately these values flow over into great client engagement , and overall , add to a strong competitive advantage and pretty cool environment to be a part of . The team works very hard and has produced some amazing levels of growth for our business over the last few years . Having fun along the way has made it all worthwhile .”
Knowledge of foreign exchange markets means World First brings specialist knowledge to its clients but it ’ s the technical innovation to allows the company to make a real difference to the people it serves . Innovation of all kinds is important to the company , as Porter explains : “ As Steve Jobs once said , ‘ Innovation distinguishes between a leader and a
8 February 2017